Strategic account planning is critical for technology sales reps breaking into Fortune 500 and Global 2000 greenfield or whitespace accounts. This blog post explains who gets involved, what the process entails, when and where plans should be created and stored, why they matter, and how to build a high-impact plan.

Berkshire Hathaway’s OxyChem acquisition is a paradigm-shifting move for both companies. Occidental exits chemicals to become a focused oil/gas company with a healthier balance sheet, while Berkshire doubles down on stable, industrial “moats” under a new era of leadership. For technology vendors, the ensuing integration creates windows across both organizations—especially for those specializing in IT rationalization, manufacturing automation, data compliance, and digital transformation.

Oracle’s astonishing stock surge in 2025 is the culmination of bold bets on AI, massive cloud infrastructure investments, and disciplined leadership. With CEO Safra Catz piloting financial strategy and Larry Ellison steering technology vision, Oracle is positioned as a leading player in the global cloud and AI economy. The company’s deep integration of AI, strategic partnerships, and focus on multi-cloud flexibility signal continued growth ahead—making Oracle not only an enterprise mainstay but a trailblazer in the AI-powered future.

Kraft Heinz’s split signals the end of an era—and the beginning of two new chapters for some of the world’s best-loved food brands. For investors, the move is a bold experiment whose success will be determined by the agility and strategic clarity of the two successor companies. For technology sales professionals, the changes ahead represent both challenge and opportunity, demanding a reimagined approach to serve, partner, and grow with these evolving industry titans.

The ousting of Laurent Freixe as CEO has underscored the pressure on global corporations to enforce ethical rules with consistency, regardless of seniority or circumstances. As Nestlé navigates the fallout, the new leadership faces the dual task of restoring external confidence and upholding internal standards—a reminder that corporate culture and financial performance are more intertwined than ever in today’s business landscape.

Keurig Dr Pepper announced its intention to acquire Dutch coffee and tea conglomerate JDE Peet’s for $18 billion, marking a pivotal moment in the global beverage industry and a shift in strategy for both companies. In this sales intel blog post, we answer key business questions around the deal, the executives involved, and what this means for shareholders, employees, and consumers.

Michael Fiddelke is the newly appointed Chief Executive Officer (CEO) of Target Corporation, officially taking the reins on February 1, 2026. Having started his Target journey as an intern in 2003, Fiddelke's career at the retailer is a consummate example of upward mobility and diverse experience. Over more than two decades, he’s held critical leadership positions across finance, merchandising, human resources, store operations, and supply chain management.

Michael Wondrasch's appointment as Chief Technology and Data Officer marks a transformative step for Kenvue, blending seasoned expertise with forward-thinking innovation to elevate consumer health solutions. As he assumes the role on August 25, 2025, stakeholders can anticipate enhanced digital capabilities that not only drive business growth but also deliver greater value to consumers worldwide.

Harley-Davidson has chosen Artie Starrs as its new CEO. This comes at a time when the brand is facing some hard sales periods. Artie Starrs has worked with lifestyle and food brands like Topgolf and Yum! Brands. He brings in a new way of thinking, which could help Harley get back on track in the market. As he steps into this job, the way he leads, the choices he makes, and what he has done before will all be important to fix the problems the company faces now.

The proposed Union Pacific–Norfolk Southern merger represents the most ambitious integration in U.S. railroad history—one that, if approved, will reshape logistics, present huge operational opportunities, but also raise serious questions for regulators and labor. The final outcome remains subject to regulatory review, union negotiations, and market dynamics, but the business world is watching closely as a new era in American railroading may be on the horizon.

Amazon’s hybrid structure—centralized oversight with decentralized execution—has been instrumental in its dominance across industries. By balancing scale with agility, the company sustains innovation while optimizing operational efficiency. Its org chart is less a rigid hierarchy and more a dynamic network of empowered teams, all driven by customer obsession.

For sales professionals, leadership changes aren’t just news—they’re triggers for engagement and tailored outreach. July 2025’s appointments cut across prominent sectors, each signaling industry priorities and prospective projects. By proactively monitoring the executive landscape and employing a thoughtful, consultative engagement model, you can position yourself as an ally to these new leaders, ready to deliver immediate value as they start their tenures.

Kirk Perry’s appointment as the interim CEO is a big moment for Kenvue. He brings a lot of experience in both technology industries and consumer products. His leadership expertise comes at an important time and will help guide Kenvue’s chair, Larry Merlo, and the board’s strategic review. This will help the company build a strong operational foundation and get the most out of Kenvue’s many strengths. As the company goes through this important time of change, Kenvue's chair and people can expect a bigger focus on value creation opportunities.

Strategic moves like the acquisition of Hess show that Chevron is going through a big change. This step brings world-class assets and offers real growth for both Fortune ranked companies. The partnership gives them a stronger growth profile. Chevron and Hess will work on the Guyana resource and will also increase production in the Permian Basin and Bakken Shale.

A clear look at the organizational structure at GE Aerospace shows the company is focused on new ideas and strong leadership in the aerospace industry. The CEO of GE Aerospace and the company's senior leadership team help guide GE Aerospace as it looks to create better electric aircraft engines and use more additive technologies. GE is always working to change with the times and to grow its services business. Because of this teamwork, corporate governance, and focus on making new things, people can expect to see significant growth for GE Aerospace in the coming years.

Looking at how CSX changes its company structure helps people see what is happening with the leadership and business plans. The company has made some new moves, like picking new leaders and starting projects that help with diversity. These steps show that CSX wants to keep up with the way work and the workforce are changing now. As CSX keeps working to make the most of new business needs, looking at the company’s org chart gives great insight to people, stakeholders, and their workforce. This lets everyone see the ongoing efforts and where CSX wants to go in the future.