Strategic account planning is critical for technology sales reps breaking into Fortune 500 and Global 2000 greenfield or whitespace accounts. This blog post explains who gets involved, what the process entails, when and where plans should be created and stored, why they matter, and how to build a high-impact plan.
Berkshire Hathaway’s OxyChem acquisition is a paradigm-shifting move for both companies. Occidental exits chemicals to become a focused oil/gas company with a healthier balance sheet, while Berkshire doubles down on stable, industrial “moats” under a new era of leadership. For technology vendors, the ensuing integration creates windows across both organizations—especially for those specializing in IT rationalization, manufacturing automation, data compliance, and digital transformation.
Oracle’s astonishing stock surge in 2025 is the culmination of bold bets on AI, massive cloud infrastructure investments, and disciplined leadership. With CEO Safra Catz piloting financial strategy and Larry Ellison steering technology vision, Oracle is positioned as a leading player in the global cloud and AI economy. The company’s deep integration of AI, strategic partnerships, and focus on multi-cloud flexibility signal continued growth ahead—making Oracle not only an enterprise mainstay but a trailblazer in the AI-powered future.
Kraft Heinz’s split signals the end of an era—and the beginning of two new chapters for some of the world’s best-loved food brands. For investors, the move is a bold experiment whose success will be determined by the agility and strategic clarity of the two successor companies. For technology sales professionals, the changes ahead represent both challenge and opportunity, demanding a reimagined approach to serve, partner, and grow with these evolving industry titans.
The ousting of Laurent Freixe as CEO has underscored the pressure on global corporations to enforce ethical rules with consistency, regardless of seniority or circumstances. As Nestlé navigates the fallout, the new leadership faces the dual task of restoring external confidence and upholding internal standards—a reminder that corporate culture and financial performance are more intertwined than ever in today’s business landscape.
Keurig Dr Pepper announced its intention to acquire Dutch coffee and tea conglomerate JDE Peet’s for $18 billion, marking a pivotal moment in the global beverage industry and a shift in strategy for both companies. In this sales intel blog post, we answer key business questions around the deal, the executives involved, and what this means for shareholders, employees, and consumers.
Michael Fiddelke is the newly appointed Chief Executive Officer (CEO) of Target Corporation, officially taking the reins on February 1, 2026. Having started his Target journey as an intern in 2003, Fiddelke's career at the retailer is a consummate example of upward mobility and diverse experience. Over more than two decades, he’s held critical leadership positions across finance, merchandising, human resources, store operations, and supply chain management.
Michael Wondrasch's appointment as Chief Technology and Data Officer marks a transformative step for Kenvue, blending seasoned expertise with forward-thinking innovation to elevate consumer health solutions. As he assumes the role on August 25, 2025, stakeholders can anticipate enhanced digital capabilities that not only drive business growth but also deliver greater value to consumers worldwide.
